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New Report: 2014 U.S. Alcohol Beverage Trend Analysis

10/21/2014

BMC is pleased to announce the publication of its 2014 Focus Report U.S. Alcohol Beverage Trend Analysis.

This report delivers observations and insights via a colorful, data–filled PowerPoint presentation designed to bring busy executives up to date while providing food for thought and discussion. Based on a presentation by Beverage Marketing's alcohol consulting group, it offers data through 2013 as well as observations on the past, present and near future of the alcohol market in the United States. Set against a backdrop of trends in the total beverage marketplace, it discusses societal issues and other market drivers and illustrates ways marketers are addressing changing consumer needs.

BMC publications are available in both print and digital formats. For more information, or to purchase this report, please click here.

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