• Book: $995
• .PDF via email: $995
• Both Book & .PDF via email:$1,195
• BMCDataDirect Internet delivery: 3-user license $1,295;
  Call for multi-user discount prices
• BMCDataDirect Internet delivery: 3-user license + Book: $1,595
• Multi-user CD (via corporate intranet/network server)
  Call Charlene Harvey (formerly Salito) @ 212-688-7640 ext. 1962 for pricing

The BMC Information Services Division of Beverage Marketing puts the spotlight on the candy market, providing total market, all-sales-channel inclusive historical and current data for six candy segments, plus commentary and data forecasts through 2016. Also provides company and brand data for select retail channels.

Call Charlene Harvey (800) 275-4630 ext. 1962 or (212) 688-7640 ext. 1962 for more information or to place an order.

FOCUS REPORT

U.S. CANDY MARKET TRENDS

The U.S. Candy Market pg..........1

• Overview pg..........1
• Wholesale Dollars pg..........5

The U.S. Candy Market by Segment pg..........6

• Overview pg..........6

Candy Distribution pg..........7

• Overview pg..........7

Candy Pricing pg..........8

• Overview pg..........8
• Producer Prices pg..........9
• Consumer Prices pg..........9

Candy Advertising pg..........10

• Overview pg..........10
• Leading Advertisers pg..........10
• Advertising Expenditures by Media pg..........11

The Projected U.S. Candy Market pg..........14

• Overview pg..........14
• Wholesale Dollars pg..........14
• Wholesale Dollars by Segment pg..........14

Exhibits pg..........16

EXHIBIT

U.S. CANDY MARKET TRENDS

1 The U.S. Candy Market Estimated Wholesale Dollars and Growth 2005 – 2011 pg..........16

2 U.S. Candy Market Estimated Wholesale Dollars Sales by Segment 2006 – 2011 pg..........17

3 U.S. Candy Market Share of Estimated Wholesale Dollars Sales by Segment 2006 – 2011 pg..........18

4 U.S. Candy Market Change in Estimated Wholesale Dollars Sales by Segment 2007 – 2011 pg..........19

5 U.S. Candy Market Estimated Wholesale Dollars Sales by Distribution Channel 2006 – 2011 pg..........20

6 U.S. Candy Market Share of Estimated Wholesale Dollars Sales by Distribution Channel 2006 – 2011 pg..........21

7 U.S. Candy Market Change in Estimated Wholesale Dollars Sales by Distribution Channel 2007 – 2011 pg..........22

8 Producer Price Indexes for Selected Candies and All Commodities 1991 – 2011 pg..........23

9 Consumer Price Indexes for Selected Candies and Other Items 1991 – 2011 pg..........24

10 U.S. Candy Market Advertising Expenditures by Leading Brands 2006 – 2011 pg..........25

11 U.S. Candy Market Share of Advertising Expenditures by Leading Brands 2006 – 2011 pg..........26

12 U.S. Candy Market Change in Advertising Expenditures by Leading Brands 2007 – 2011 pg..........27

13 U.S. Candy Market Advertising Expenditures by Media 2006 – 2011 pg..........28

14 U.S. Candy Market Share of Advertising Expenditures by Media 2006 – 2011 pg..........29

15 U.S. Candy Market Change in Advertising Expenditures by Media 2007 – 2011 pg..........30

16 The Projected U.S. Candy Market Estimated Wholesale Dollars and Growth 2005 – 2016 pg..........31

17 The Projected U.S. Candy Market Estimated Wholesale Dollar Sales by Segment 2006 – 2016 pg..........32

18 The Projected U.S. Candy Market Share of Estimated Wholesale Dollar Sales by Segment 2006 – 2016 pg..........33

19 The Projected U.S. Candy Market Change in Estimated Wholesale Dollar Sales by Segment 2006 – 2016 pg..........34