Price: $ 695.00
 

The BMC Information Services Division of Beverage Marketing puts the spotlight on the candy market, providing total market, all–sales–channel inclusive historical and current data for six candy segments, plus commentary and data forecasts through 2016. It also provides company and brand data for select retail channels.

  • 2012 Edition - Published August 2012.
  • Data through 2011 and market projections through 2016.
  • 30+ pages with extensive text analysis, graphs and charts.
  • Immediate download, PDF and Word formats, 3-user access.
U.S. Candy Market Trends
What's Inside? View Details


Get superior data, market insights and industry perspective to analyze beverage segments, evaluate opportunities and benchmark performance.

Report Overview  more details

The answers you need

This report looks at the confectionery market by type, discusses activities of key industry players and takes a look at statistics and trends for various candy segments. Questions answered include:

  • Which candy segment is growing fastest?
  • How much are various candy manufacturers spending on their brands and how has that shifted over the years?
  • Which distribution channels are most important in the candy market?

This report features

The report focuses on the changing candy landscape, providing a concise look at the demand for various types of candy and their respective outlooks for future growth. It offers analysis of leading candy producers plus all-sales-channel inclusive data to provide total market perspective. Coverage includes:

  • Data providing historical and current wholesale dollar statistics as well as growth and respective market share for chocolate candy, chewy and soft candy, gum, hard candy, panned non-chocolate candy and licorice.
  • Discussion of the leading companies, their product entries and marketing activities.
  • Advertising expenditures for leading candy brands historically and currently, as well as their relative share of advertising dollars spent in the category and the growth/decline of each brand’s ad support over time.
  • A break-out of domestic candy sales through various distribution channels including supermarkets, convenience stores, Wal-Mart, drug stores, warehouse clubs, mass merchandisers, bulk, vending and dollar stores.
  • Projections for the future of the various candy segments.

The U.S. Candy Market pg 1

  • Overview pg 1
  • Wholesale Dollars pg 5

The U.S. Candy Market by Segment pg 6

  • Overview pg 6

Candy Distribution pg 7

  • Overview pg 7

Candy Pricing pg 8

  • Overview pg 8
  • Producer Prices pg 9
  • Consumer Prices pg 9

Candy Advertising pg 10

  • Overview pg 10
  • Leading Advertisers pg 10
  • Advertising Expenditures by Media pg 11

The Projected U.S. Candy Market pg 14

  • Overview pg 14
  • Wholesale Dollars pg 14
  • Wholesale Dollars by Segment pg 14

EXHIBITS

  • 1 The U.S. Candy Market Estimated Wholesale Dollars and Growth 2005 – 2011 pg 16
  • 2 U.S. Candy Market Estimated Wholesale Dollars Sales by Segment 2006 – 2011 pg 17
  • 3 U.S. Candy Market Share of Estimated Wholesale Dollars Sales by Segment 2006 – 2011 pg 18
  • 4 U.S. Candy Market Change in Estimated Wholesale Dollars Sales by Segment 2007 – 2011 pg 19
  • 5 U.S. Candy Market Estimated Wholesale Dollars Sales by Distribution Channel 2006 – 2011 pg 20
  • 6 U.S. Candy Market Share of Estimated Wholesale Dollars Sales by Distribution Channel 2006 – 2011 pg 21
  • 7 U.S. Candy Market Change in Estimated Wholesale Dollars Sales by Distribution Channel 2007 – 2011 pg 22
  • 8 Producer Price Indexes for Selected Candies and All Commodities 1991 – 2011 pg 23
  • 9 Consumer Price Indexes for Selected Candies and Other Items 1991 – 2011 pg 24
  • 10 U.S. Candy Market Advertising Expenditures by Leading Brands 2006 – 2011 pg 25
  • 11 U.S. Candy Market Share of Advertising Expenditures by Leading Brands 2006 – 2011 pg 26
  • 12 U.S. Candy Market Change in Advertising Expenditures by Leading Brands 2007 – 2011 pg 27
  • 13 U.S. Candy Market Advertising Expenditures by Media 2006 – 2011 pg 28
  • 14 U.S. Candy Market Share of Advertising Expenditures by Media 2006 – 2011 pg 29
  • 15 U.S. Candy Market Change in Advertising Expenditures by Media 2007 – 2011 pg 30
  • 16 The Projected U.S. Candy Market Estimated Wholesale Dollars and Growth 2005 – 2016 pg 31
  • 17 The Projected U.S. Candy Market Estimated Wholesale Dollar Sales by Segment 2006 – 2016 pg 32
  • 18 The Projected U.S. Candy Market Share of Estimated Wholesale Dollar Sales by Segment 2006 – 2016 pg 33
  • 19 The Projected U.S. Candy Market Change in Estimated Wholesale Dollar Sales by Segment 2006 – 2016 pg 34

Have Questions?
Contact Charlene Harvey at 212-688-7640 x1962 or via email.

 


<< Return to Full Report Index