Beverage Marketing Corporation

Custom Services

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Custom Services Overview

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Building on its more than 50 years tracking and analyzing the beverage industry, its proprietary databases and its deep understanding of the industry and its challenges, Beverage Marketing Corporation (BMC) is able to provide beverage industry players with custom research services that address their unique goals and objectives. Though each client is different, BMC suggests several frameworks for delivering the appropriate insight in a given situation. For times when off-the-shelf just doesn't fit, BMC offers quarterly briefings, private presentations, strategic and tactical assessments, custom research, and due diligence services.

Custom Research

Do you have a very specific research requirement that off-the-shelf research can't fully address? Beverage Marketing Corporation (BMC) uses its robust repository of data as a starting point to delve even deeper and develop the specific data points and insights you require. We work with you to develop and refine your wish list into clear specifications and a set of deliverables that will meet your needs, timeframe and budget.

Private Presentations & Quarterly Briefings

Beverage Marketing Corporation offers private, on-site or web based presentation services and industry trend briefings. Presentation content and session structure can be tailored to your specific requirements. Examples include:

  • Quarterly state of the industry addresses
  • Roundtable discussions
  • Q&A sessions
  • Brainstorming meetings, kick-off presentations and/or session moderation

These are just a few examples of the ways a private presentation can be customized to best meet your needs.

How can a private presentation or quarterly briefing benefit your firm?
  • Top-to-top discussions/briefings between BMC's leadership and top corporate management provides senior executives with food for thought and a setting for discussing industry issues and challenges.
  • Regular quarterly updates can benefit senior staff members, keeping them informed so they can update and adjust their strategic planning throughout the year.
  • Industry trend presentations can facilitate corporate development and industry training for staff members at various levels in the organization
  • Private market updates, roundtable discussions and Q&A sessions are well suited to jumpstart brainstorming sessions for strategic planning, innovation teams, or other key groups within your organization.

Strategic and Tactical Assessment Services

Whether you already have a strategic plan in mind and need an objective assessment of its viability, or need assistance in developing and refining your goals and the tactics for fulfilling them, turn to BMC. BMC can provide you with market assessments services to help you identify or validate your next move. BMC has the expertise to inform and support your decisions, providing you with the actionable, market-driven insights you need to help you develop your ideas into quantifiable results. We'll help you to: identify white space; size opportunities; analyze past winning case studies to evaluate future growth patterns and spot potential; provide you with an informed view of what’s coming next; benchmark your progress and more. In a nutshell, BMC will help you plan where you're going and how to get there.

Due Diligence

BMC assesses markets, companies and opportunities for private equity firms as well as strategic buyers in order to provide them with an independent fact-based assessment of a potential targeted acquisition or investment. BMC's knowledge of the beverage industry, network of contacts, proprietary information and in-depth understanding set us apart from the rest and cannot be found anywhere else in the beverage marketplace.

Before you make your next move — whether it be opening a new beverage business, expanding your product line or investing in or purchasing an existing beverage business — let BMC help you make sure it's the right move for you. BMC's due diligence services help provide you with the solid market data and insight you need to evaluate whether moving forward with the plan will move you in the right direction to meet your goals.