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Will the swiftly growing market for sparkling (imported and domestic) and carbonated water (seltzer and club soda) be sustained into the future?

Beverage Marketing Corporation considers the possibilities in its industry report entitled: Sparkling Water in the U.S. The question is an important one as this report considers a beverage type that a decade ago was considered respectable but not as setting the world on fire in terms of growth prospects. But shifting demographics and consumer drivers have changed all that. Now that sparkling and carbonated water has become a reliable double-digit grower, it is important to consider what can be learned here for entrepreneurs and market veterans alike. Part of BMC's Focus Report series, this report offers a concise but complete executive briefing on this hot topic.

  • 2019 Edition - Published August 2019.
  • Data through 2018 and market projections through 2023.
  • 50+ pages with extensive text analysis, graphs and charts.
  • Immediate download, PDF and Word formats, 3-user access.
Sparkling Water in the U.S.
What's Inside? View Details


Get superior data, market insights and industry perspective to analyze beverage segments, evaluate opportunities and benchmark performance.

Report Overview  more details

The answers you need

This brief but insightful market report measures volume and wholesale dollar sales, covers top brands and discusses key issues in the sparkling and carbonated water category. BMC's exclusive five-year projections are also included. Questions answered include:

  • What are the key attributes of the sparkling and carbonated water market?
  • Which are the leading brands? Is the market sewn up by big companies or is there room for smaller players to capture a significant market share?
  • Why has the category been so successful? How does sparkling and carbonated water relate to the carbonated soft drink market and to what extent do these categories overlap?
  • How much is the sparkling and carbonated water market expected to grow in the next five years? Which segments are expected to grow the fastest?

This sparkling and carbonated water report features

This report examines a rapidly growing segment of the CSD (carbonated soft drink) and bottled water categories in the United States. (Seltzer and club soda are considered CSDs but are included in this report as part of the carbonated water segment.) The presentation of industry research begins with an overview of the sparkling and carbonated water market. It then analyzes various brands and the companies behind them, taking note of innovations they have achieved and the marketing strategies behind them.

After outlining this context, the report describes the issues likely to determine what is next in the U.S. sparkling and carbonated water marketplace and projects market size five years into the future. In this report, readers get a thorough understanding of all facets of the sparkling and carbonated water market including:

  • Wholesale dollar sales and volume of the sparkling and carbonated water market going back to 2000, as well as a breakdown of sparkling and carbonated segments and their subsegments going back to 2013.
  • Discussion of the main competitors and their likely prospects, including analysis of the strategies of the two biggest soda companies that have entered the market, as well as the largest bottled water company and a panoply of other competitors. Companies and brands covered include: Nestlé Waters North America's S. Pellegrino, Perrier and other NWNA Brands; National Beverage Corporation's La Croix, Crystal Geyser Water Company's Crystal Geyser; Coca-Cola Company's Seagram's, Dasani Sparkling Water, Smartwater Carbonated and Topo Chico; PepsiCo's bubly and Aquafina Sparkling; Keurig Dr Pepper's Canada Dry and Schweppes; and Polar Beverages' Polar Seltzer, among others.
  • Analysis of the prospects of the sparkling and carbonated water market in the next five years, with Beverage Marketing's wholesale dollar and volume category projections to 2023.

The Sparkling Water Market pg 1

  • Overview pg 1
  • Wholesale Dollars and Volume pg 3
  • Per Capita Consumption pg 4
  • Growth pg 5
  • Segments pg 6

The Sparkling Water Market by Company/Brand pg 10

  • Overview pg 10
  • Dollars and Volume by Brand pg 10

Nestlé Waters North America pg 13

  • Overview pg 13
  • S. Pellegrino pg 14
  • Perrier pg 15
  • Other NWNA Brands pg 19

National Beverage Corporation pg 21

  • La Croix pg 21

Crystal Geyser Water Company pg 23

  • Crystal Geyser pg 23

Coca-Cola Company pg 24

  • Seagram's pg 24
  • Dasani Sparkling Water pg 24
  • Smartwater Carbonated pg 25
  • Topo Chico pg 26

PepsiCo pg 28

  • bubly pg 28
  • Aquafina Sparkling pg 29

Keurig Dr Pepper pg 30

  • Canada Dry pg 30
  • Schweppes pg 30

Polar Beverages pg 32

  • Polar Seltzer pg 32

Other Brands pg 34

The Projected Sparkling Water Market pg 39

EXHIBITS

  • 1 Sparkling Water Market Estimated Wholesale Dollars and Volume 2000 – 2023 pg 43
  • 2 Sparkling Water Market Change in Wholesale Dollars and Volume 2001 – 2023 pg 44
  • 3 Sparkling Water Market Volume and Per Capita Consumption 2000 – 2023 pg 45
  • 4 Sparkling Water Market Compound Annual Growth 2005 – 2023 pg 46
  • 5 Sparkling Water Market Wholesale Dollar Sales by Segment 2013 – 2023 pg 47
  • 6 Sparkling Water Market Share of Wholesale Dollar Sales by Segment 2013 – 2023 pg 48
  • 7 Sparkling Water Market Change in Wholesale Dollar Sales by Segment 2014 – 2023 pg 49
  • 8 Sparkling Water Market Volume by Segment 2013 – 2023 pg 50
  • 9 Sparkling Water Market Share of Volume by Segment 2013 – 2023 pg 51
  • 10 Sparkling Water Market Change in Volume by Segment 2014 – 2023 pg 52
  • 11 Leading Sparkling Water Brands Estimated Wholesale Dollar Sales 2013 – 2018 pg 53
  • 12 Leading Sparkling Water Brands Estimated Wholesale Dollar Share 2013 – 2018 pg 54
  • 13 Leading Sparkling Water Brands Estimated Wholesale Dollar Growth 2014 – 2018 pg 55
  • 14 Leading Sparkling Water Brands Estimated Volume 2013 – 2018 pg 56
  • 15 Leading Sparkling Water Brands Estimated Volume Share 2013 – 2018 pg 57
  • 16 Leading Sparkling Water Brands Estimated Volume Growth 2014 – 2018 pg 58

Have Questions?
Contact Charlene Harvey at 212-688-7640 x1962 or via email.

 


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